Ghana’s leading non-alcoholic malt beverage brand – Malta Guinness, is delighted to announce the signing of renowned music superstar Sarkodie as one of its newest influencers. Sarkodie and other celebrities will feature in a new campaign that will run on social media platforms for a period of four months, that seeks to reach the 18- 24 demography.
Joining Sarkodie to represent the Malta Guinness brand for the campaign period are renowned actress and radio personality Naa Ashorkor Doku Mensah, sensational alternative music act Sister Derby, YOLO actor Aaron Adatsi, celebrity TV presenter Regina Van- Helvert and medical practitioner and show host Dr. Vanessa Mensah- Karbo.
Naa Ashorkor Doku Mensah
Regina Van- Helvert
Dr. Vanessa Mensah- Karbo
These are people who have so much to offer their followers and so it makes perfect sense that a brand like Malta Guinness would partner them to inspire their followers to be the best versions of themselves.
said the Marketing & Innovation Director at Diageo, Samori Gambrah.
Turning 30 years, gave us the impetus of starting the journey of driving meaningfulness among 18-24 demography through culture, partnerships and influencers. Our focus is to grow penetration and salience to establish Ghana as the biggest Malta Guinness market in Africa.
said the Marketing Manager of Guinness Stout and Malta Guinness at Diageo, Samuel Dery.